The Coach’s Brand Blueprint – 3 Steps to build a thought leadership brand and attract paid coaching clients

This interactive masterclass addresses a critical challenge for professional coaches: moving beyond coaching proficiency to creating a visible and sustainable business presence. Led by Akilesh Narayan, the session integrates key ICF Core Competencies as participants explore branding from an ethical and client-centered perspective.

ICF Core Competencies Addressed:
CC1: Demonstrates Ethical Practice : Ensuring branding strategies are authentic, transparent, and aligned with ethical guidelines.
CC3: Establishes and Maintains Agreements : Clarifying the coach’s professional identity, commitments, and boundaries in their market presence.
CC4: Cultivates Trust and Safety: Building a trustworthy, client-respectful brand that honors confidentiality and integrity.
CC8: Facilitates Client Growth: Positioning the coach’s brand to communicate value in ways that empower client transformation.