Branding 101: how to build a strong brand for your coaching business

This interactive workshop will walk you through the fundamentals of branding, what makes a successful brand and how to start building the foundation for your brand.

People often associate branding with just a name, a logo, and a website. While these elements are important, they do not define the extent of what a brand is all about. A brand is what makes your business stand out from the crowd. It is what connects your goals to your values and your values to your clients’. It is what makes people engage with you and choose you over and over again. In the race to success, the businesses that have succeeded are the ones that took building a brand seriously. Whether you are starting a new coaching business or transforming your existing practice, when you establish a solid and strategic brand foundation, you’re setting your business up for success in the long haul.